“The Silver Bullet Group’s messaging workshop exceeded expectations. In addition to a quantum leap improvement in messaging quality, we realigned our messaging with the customer’s buying process, got the field sales and product teams on the same page, and have a solid plan for implementation.”

Donna LeeverDigital Test Marketing Programs Manager, Agilent Technologies
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Sales Leadership

Achieve More Effective Sales Enablement

 

To achieve this objective, the Silver Bullet Group will help your team:

  • Better align your sales process with the customer’s buying process
  • Increase Marketing and Sales alignment around a customer-centric go-to-market approach, vocabulary, and communication style
  • Obtain or create more persuasive messaging – clear, relevant, differentiated, and provable
  • Obtain or develop more influential go-to-market content – collateral, sales tools, and sales support training
  • Better define key learning objectives and associated content modules for each type of training – technical, product, sales enablement, and sales skills
  • Enable Sales to use the new messaging and content in their sales conversations/processes
  • Engage customers with more influential content and sales conversations, more consistently, across more touch points

Learn How – Read “Four Steps to the Most Influential Customer Communications.”

 

 


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