“SBG has made our competitive information much more concise; it is information that the salespeople now use. It has taught them how to ask the right questions to steer customers our way. SBG was the “glue” that attached our field sales teams to our factory marketing teams.”

Ed SullivanDistrict Manager, Field Sales, Americas, Agilent Technologies
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Press Releases

 

Michael Cannon Contributes to New Book: “42 Rules of Product Marketing!” – March 3. 2012

Silver Bullet Group and Marketo Reveal Formula to Best Demand-Generation Results – September 8, 2011

Silver Bullet Group Launches Breakthrough Tool for Evaluating Messaging Effectiveness – June 2, 2011

Silver Bullet Group Publishes “9 Strategies to Increase Marketing’s Relevance!” – December 2010

Michael Cannon Speaks at the Silicon Valley Product Management Association – September 29, 2010

Silver Bullet Group Publishes “The #1 Way to Enable Greater Market Success” – September 1, 2009

Silver Bullet Group Publishes “Solutions to the Six Biggest Problems with BtoB Sales Support Training” – May 19, 2009

Silver Bullet Group Publishes “The Real Problems with Today’s BtoB Messaging and How to Solve Them” – October 28, 2008

Silver Bullet Group Publishes “Predictions: What Lies Ahead for Sales and Marketing” – September 9, 2008

Silver Bullet Group Publishes “High-Quality B2B Marketing Messaging Reduces Sales Effectiveness” – May 6, 2008

Michael Cannon’s Next Book: “Marketing Strategies That Really Work!” – December 18, 2007

Silver Bullet Group Helps Agilent’s DCA-J Sales Increase by 30% – December 4, 2007

Michael Cannon Presents Workshop for Silicon Valley Product Management Association – September 28, 2007

Michael Cannon Gives Workshop Sponsored by Silicon Valley American Marketing Association  – March 18, 2007

Michael Cannon Speaks at the San Francisco American Marketing Association – February 15, 2007

Michael Cannon Speaks to Silicon Valley Product Management Association – April 20, 2006

Sales Consultant Michael Cannon Speaks at Renaissance Executive Forums – April 6, 2006

Michael Cannon Interviewed on “The Business of Success” Radio – March 15, 2006

Michael Cannon Presents Workshop Sponsored by Silicon Valley American Marketing Association – February 21, 2006

Michael Cannon Leads “Top 10 Principles of Great Sales Messaging” Teleseminar – January 5, 2006

Sales Consultant Michael Cannon Featured on SalesRepRadio.com – December 7, 2005

Sales Consultant Michael Cannon Speaks at TEC International – October 15, 2005

Michael Cannon Speaks to the American Marketing Association – June 24, 2005

Michael Cannon Speaks at the American Marketing Association CMM Leadership Series – June 6, 2005

Michael Cannon Selected as one of ‘The World’s Greatest Business Mentors’ – October 24, 2004

 

 


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