“The Silver Bullet Group’s World-Class Sales Support Training for Product Managers provided us with the right mindset and the appropriate skills to communicate a succinct value proposition and deliver engaging training. The impact was a meaningful improvement in the execution of sales programs.”

Mohamad Afshar, Ph.D.Vice President, Product Management, Oracle Corporation
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Marketing Services Overview

Below is a summary of the types of services we provide to enable Marketing to implement customer communications, marketing content and sales conversations, that are 30 to 50% more influential.

Fundamentals

An array of 30-minute to 2-day training courses that explain and demonstrate how to use persuasive messaging and the Persuasive Messaging System to engage customers with the most influential communications.

Impact Assessments

Helps you determine the true cost of using mostly descriptive messaging and content, and objectively assess and/or benchmark the effectiveness of your team, messaging, content, and Sales and Channel support.

Define Required Messaging, Go-to-Market Content, Sales Process

Helps you determine the exact messaging, go-to-market content, and sales process required for greater market success.

Create the Most Persuasive Messaging

Helps you create the most persuasive messaging, which enables you to engage in the most influential customer communications.

Deploy the Most Influential Go-to-Market Content

Helps you deploy the most influential go-to-market content –collateral, campaigns, sales tools, and sales/channel support training.

Engage In the Most Influential Sales Conversations

Helps you use the most persuasive messaging and the most influential go-to-market content in your sales conversations/processes.

Virtual Support

Phone- and web-based hotlines and/or meetings help you define and create the most persuasive messaging and deploy the most influential go-to-market content.

Content Development

Turn-key contracting helps you deploy the most influential go-to-market content – collateral, campaigns, sales tools, and Sales and Channel support training.

Change Management

Helps you persuade key stakeholders and their teams to buy into and effectively support the drive to implement the most influential customer communications.

Process Re-engineering

Creating the most influential customer communications is a core skill that is critical to your organization’s success. Process re-engineering integrates the Persuasive Messaging System’s body of work into your core business functions, including new products, services development, and launch processes, as well as your employee development programs.

Curriculum Development

Customizes the Persuasive Messaging System’s body of work to the needs of your organization’s employee development programs.

 

 


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